by Jesse Perez | May 8, 2023 8:24 am
US Integrity is partnering with the American Gaming Association to promote its “Have a Game Plan” to its clients across the sports and gaming ecosystem. Matthew Holt, President and founder of the company, says that responsible gaming goes hand in hand with its mission to protect consumers and competition integrity. AGA’s Senior Vice-President Casey Clark believes US Integrity’s mission is core to developing a sustainable legal marketplace.
US Integrity and other campaign members
Founded in 2018, US Integrity partners with some of the largest sports betting operators. The tech-driven monitoring company wants to grow the legal, regulated sports betting market. It provides solutions to protect against betting-related corruption and fraud.
US Integrity is joining a number of sportsbooks and professional teams that already support “Have a Game Plan.” It will do what it can to advance this worthy cause by sharing with its sports properties and regulated US sportsbook operators.
In January, the National Basketball Association (NBA) joined the “Have a Game Plan” campaign. It wants to educate its constituents on responsible gaming. Teams will have the tools they need to make an impact on responsible gaming education in NBA markets.
Another campaign member is betPARX, which operates in Pennsylvania and New Jersey. It’s owned by Parx Casino in Bensalem. Parx is the largest land-based casino in Pennsylvania. Players can use the betPARX app to play casino games and place sports bets online.
What is “Have a game plan”?
“Have a game plan” made its debut in 2019. The campaign brings stakeholders together to teach the four principles of responsible gaming:
Finding the best online casino involves looking at a number of factors but above all, it should be licensed and regulated. Otherwise, players don’t know that games are fair and have no recourse when they have problems.
Working collectively toward responsible sports betting
Sports betting is becoming a significant part of the US gambling market. As it continues to grow, the importance of responsible sports betting becomes greater.
The broad sports betting ecosystem is uniting behind “Have a game plan”. Leagues and teams, sportsbooks and tech companies like US Integrity are getting involved. They are working collectively to advance responsibility in sports betting across the nation.
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